# Enterprise Digital Asset Management for Creative Teams | Playbook > Playbook gives enterprise creative teams a secure, centralized hub to store, > search, and collaborate on all their assets at scale. The AI-native media > library built for marketing teams who can't afford a broken asset pipeline — > from instant brand search to agentic campaign management, your entire content > operation, finally under control. ## At a glance - **16+** metadata dimensions to auto-tag every upload - **Unlimited** team members reviewing assets simultaneously - **5TB** storage to start - **50ms** to find anything ## 01. AI Asset Intelligence — Your brand library knows exactly what's in it The moment a creative asset lands in Playbook, AI tags every image, video, and file across 16+ dimensions — visual style, color palette, campaign, product, talent, usage rights, and more. No more "where's that hero shot from Q3?" **From raw upload to fully searchable in seconds.** Playbook's AI extracts and categorizes metadata across every asset the moment it hits your library — integrated with Gemini, OpenAI, and Playbook's own production LLM. Marketing teams stop wasting hours hunting through Dropbox folders with cryptic filenames. Every asset is immediately discoverable, the way your team actually thinks about it. Features: Visual Style & Tone · Color & Brand Palette · Campaign Tagging · Product & SKU Detection · Talent & Subject · Usage Rights Metadata · Format & Resolution ## 02. Natural Language Search — Find any asset, any way you'd describe it Powered by an agentic GPT search layer, Playbook understands creative and brand context — not just filenames and tags someone remembered to apply in 2022. Auto-clustering breaks results into categories that make sense for marketing workflows. Find the right visual for the right channel, right now. **Search the way your brief is written.** Playbook's infrastructure is optimized for creative file sizes. Bulk-upload an entire campaign shoot, download a client's final deliverable package, or sync your desktop folder — all without the spinner anxiety. AI auto-tags assets instantly the moment they arrive so you're never starting from scratch. Features: Natural Language Queries · Visual Attribute Search · Campaign Filtering · Channel-Specific Results · Usage Rights Filtering · Save Collections ## 03. 3D Product Review (Powered by Miris) — Review 3D product assets as they were built Stop emailing turntable videos and hoping reviewers can give useful feedback on a compressed proxy. With Miris integration, Playbook streams full-fidelity 3D product assets in your browser. Rotate, inspect finishes, and pin feedback to exact surfaces — from any device, anywhere. **From turntable hell to spatial confidence.** Marketing teams reviewing 3D packaging, product renders, or campaign assets have always suffered from fidelity loss in review. Playbook + Miris streams the actual asset — not a flattened video proxy — to any device. Your CMO on a phone, your agency partner on a tablet, your internal team on laptop all see the same full-fidelity model. No GPU infrastructure. No installs. No wasted revision rounds from miscommunication. Features: Full-Fidelity Streaming · Browser-Native, No Install · Pinned 3D Feedback · Works on Any Device · OpenUSD Support · No Per-Viewer GPU Cost ## 04. Campaign Version Control — Every version. Every market. Preserved. Global campaigns ship through dozens of localizations, legal revisions, and channel adaptations. Playbook keeps every version intact — compare regional variants side-by-side, restore a prior approved cut, and maintain a complete compliance trail without a single spreadsheet. **V1 to final market-ready, without breaking a sweat.** Built-in version stacking means every creative iteration lives inside the same asset — no more V_FINAL_v3_APPROVED_USE-THIS-ONE.jpg. Side-by-side comparison gives brand managers and legal teams the confidence to approve fast. The full edit history — who changed what, when, for which market — is tracked automatically. Your compliance team will sleep better. Features: Regional Variant Compare · One-Click Restore · Full Compliance Audit Trail · Market Attribution · Legal Approval Timestamps · Batch Download by Version ## 05. Enterprise Access Control — Who sees what. You decide. Always. Enterprise marketing runs on brand governance and access control. Playbook's permission system keeps your internal team, regional offices, external agencies, and freelancers on exactly the right side of every asset boundary — with a full sign-in and access log for every action. **One org. Every market. Zero brand chaos.** Link multiple brand libraries under a single organization — global HQ, regional hubs, and campaign-specific workspaces each maintain their own structure within one coherent system. External agencies get scoped access to exactly what they need and nothing more. When a campaign ends or an agency relationship changes, you revoke access cleanly, completely, and instantly. No lingering permissions. No brand leaks. Features: Multi-Market Library Linking · Agency Guest Roles · Full Access Audit Log · SSO & Enterprise Auth · Granular Permissions · Instant Revocation ## 06. Creative Tools & Partner Apps — Your entire toolkit in one click Playbook ships with a curated ecosystem of creative and post-production tools. Admin enables them once — every team member and collaborator gets access, no separate licenses or permission juggling required. ## Your brand library. Finally under control. Join marketing teams who've stopped wrestling with broken folder structures, expired Dropbox links, and off-brand agency deliverables. Playbook is where serious brands manage their creative work. - [Book a demo](https://www.playbook.com/contact) - [See pricing](https://www.playbook.com/pricing/) ## Trusted by world-class brands & 2M+ creatives Customers include Warner Bros., Ace Hotel, Maybourne Hotel, Bank of New Zealand, Australian Sailing, Chemist Warehouse, Holland & Barrett, Allstate, Instacart, Keller Williams, YMCA, School of Rock, and many more.